Consumers are at the center of revolutionary changes with the sector, as ways of influencing the shopper are evolving rapidly.

Technology is disrupting business at an increasing rate, creating volatility, uncertainty, complexity and ambiguity. Ecommerce and social media have dramatically changed how Consumer Packaged Goods brands engage with consumers. As more and more data becomes available businesses will need to be prepared to respond in real time. Hierarchical leadership techniques are not nimble enough to stay ahead of this change. Developing agile organizations and flexible leaders who can adapt to these business disruptors will be crucial to the health of your business. We can help you understand the leadership skills that will need to be developed and provide an individual and/or organization roadmap to develop these skills to help ensure the talent investment you have made remains at the forefront of change.

Emerging technologies such as artificial intelligence, machine learning and augmented and virtual reality are changing the way we are doing business. Integration of technology can improve productivity, decision-making ability, consumer understanding and satisfaction, and talent management.

What we do

New capabilities will need to be adapted in order to remain competitive. We can help you assess your organization’s needs and develop a strategy for capability-building, organizational development, training and talent acquisition.

Leaders at all levels of organizations will need to learn how to lead change without damaging the culture by focusing on important leadership traits like accountability, teamwork, results, candor and transparency. Assessing and building skill within your organization to keep top talent engaged and committed while filling talent gaps with diverse, high-potential individuals is vital to successfully delivering consistent results.

With all these changes on the horizon, August Leadership has aggregated expertise across the consumer packaged goods and technology spaces. Our Consumer Practice can help your organization with all its strategy, organization structure, leadership development and executive search needs.

Our Expertise

  • Consumer Goods
  • Consumer & Retail Supply Chain
  • Traditional & Social Media Marketing
  • Branding & Brand Management

Practice Team

Asad Haider

Founder and CEO
As an innovator, Asad has founded and now leads August Leadership, one of the fastest-growing Executive Leadership Search Firms.

Alastair Paton

Managing Partner - Europe
Alastair has more than 30 years’ international experience as a business leader, both in major blue chip multinational companies, and in global executive search.

John L. Pothin

John has more than 30 years of experience across several industry sectors.

David Barnette

With 15 years of experience as a senior leader in sales, marketing and operations, David brings a wealth of industry experience to August Leadership and specializes in the following areas: Digital Transformation, Go-To Market Strategy, Product and Channel Development,  Sales & Marketing Leadership, and Technology Leadership.  

Michael Maeder

Michael is Cofounder & Managing Partner of August Leadership in China and IOT ONE, a global IoT consulting practice.

John Purkiss

John has over 20 years’ experience in executive search. He set up and ran the CFO Practice in Heidrick & Struggles’ London office, and was promoted to Partner. Since then he has recruited senior executives and board members for a wide range of companies.

Mrinalini Singh

Highly driven and a perfectionist by nature, Mrinalini is committed to her clients, candidates and colleagues.

Chun Liew

Chun has more than 12 years executive search experience.

Henry J. Flores

Hank concentrates on assignments for senior leaders who drive growth, typically for companies seeking to improve strategic focus on their customers and consumers. 

Jheelaf Razdan

Jheelaf has over 20 years of experience, having worked in India and UAE.

Peter Bowstead

Peter has earned a reputation for executing particularly ‘difficult’ searches in both mature and frontier markets.

Andrea B. Thomas

Advisory Partner
Andrea B. Thomas is an advisory partner at August Leadership.

Jane Feng

Advisory Partner
Jane Feng is an Advisory Partner of August Leadership, based in Shanghai.

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